About
Colin writes about front-desk systems for trades businesses: missed calls, lead response, review cadence, website conversion, and the AI workflows that help small shops stop leaking revenue.
His focus is source-backed, owner-operator-friendly implementation. No magic multipliers, no fake urgency, and no pretending automation replaces judgment.
At Laddr, he builds the AI front desk: voice, chat, reviews, and the shared inbox that helps trades businesses turn demand into booked work.
Areas of focus
OperationsFront-desk economicsMissed-call recoveryLead response
By the numbers
- Posts written3
- Total read time38m
- Writing sinceMay 2026
Catalog
